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PitchBook

A private capital market intelligence platform used as the source of truth for the investable universe — companies, investors, funds, deals, and benchmarks.

pitchbook.com
Use case

Private market data, VC/PE deal intelligence.

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SSO

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Vendor profile
What it is

A leading private-capital market intelligence platform covering companies, investors, funds, deals, and people across VC, PE, and M&A. A subsidiary of Morningstar.

Core functionality

Comprehensive database of private and public companies, deals, investors, funds, LP/GP fund performance, and contact data. Screeners with saved searches/alerts, company/investor profiles, benchmarking, and research. Desktop platform plus Excel, PowerPoint, and Chrome plugins, and a mobile app.

AI & data capabilities

PitchBook Navigator (in-platform generative AI for deal sourcing and financial research via natural-language search), Profile Summaries, Transcript Summaries, and the VC Exit Predictor. PitchBook Valuation Estimates (Feb 2026) is a daily ML-driven mark-to-market valuation covering 15,000+ VC-backed companies. The Premium Connector is built on MCP; live in ChatGPT (with Morningstar) and integrates with Claude, Perplexity Finance, Microsoft Foundry/Copilot Studio, Rogo, Hebbia, Finster, Harvey, and others.

Pricing

Opaque — no public pricing; custom quotes via sales, per-seat with volume discounts and a free trial but no permanent free tier. Third-party estimates suggest roughly $12,000–$70,000+/year depending on seats and org type (solo ~$12K–$20K; additional seats ~$7K each per some reports). Verify with sales.

Integrations & ecosystem

Excel, PowerPoint, Chrome plugins; MCP-based Premium Connector; integrations with multiple LLM platforms. CRM integrations exist for deal-flow workflows.

Security & compliance

Enterprise-grade; backed by Morningstar's compliance infrastructure. Specific certifications best confirmed via Morningstar/PitchBook trust documentation.

Company background

Founded 2007 in Seattle by John Gabbert (still CEO). Morningstar acquired the remaining ownership interest in 2016 (~$180M, valuing PitchBook at $225M). Now 3,000+ employees with global offices and 100,000+ clients; third-party estimates put annual revenue around $618M across 10,600+ accounts.

VC / GE fit

Core diligence and sourcing tool for VC/PE — arguably the category default for private-market data, fund benchmarking, comparables, and LP/GP research. AI features (Navigator, Valuation Estimates, MCP connector) increasingly support AI-native deal sourcing and diligence.

Limitations

Expensive and opaque pricing; strict contact-data download limits make it impractical for outbound prospecting; private-market data always has coverage/recency gaps inherent to the category.